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Showing 1 to 3 of 3 for “"message strength"”.

  1. Factors Influencing the Perceived Credibility of Public Relations Message Sources

    Epega, Titilola ODigital Commons @ University of South Florida2008

    … on source credibility, communicator gender, message strength, and source affiliation. Research has established that source credibility is one of the most important factors influencing the acceptance of a message. For this study, source credibility was measured using three main dimensions: …

    usf Repository record

  2. Message effectiveness in the local food context

    Koroulis, Catharine Kelly, author, Abrams, Katherine, advisor, Sivakumar, Gayathri, committee member, Thilmany-McFadden, Dawn, committee memberColorado State University. Libraries2016

    … of local farmers. We sought to identify if message frames around these motivations created positive attitudes and behavioral intent to purchase local foods. To test this relationship 408 study participants were recruited from general education courses at Colorado State University. The …

    colostate Repository record

  3. MADD MESSAGE EFFECTS: A TWELVE-YEAR RANDOMIZED TRIAL

    Medina, Una E.

    … of punishments and loss of freedom, hoping this message will deter DWIs. It is remarkable that although the VIP message is considered a primary DWI intervention, yet no studies have investigated VIP message effects. VIP message effects, their persistence and decay, are chronicled here over the …

    unm Repository record