Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 8 of 8 for “"luxury market"”.
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Luxury Market: Analysis of the driving forces in the context of Iranian luxury hand-woven carpet market
… is divided in three papers relating to the luxury hand-woven carpet market in Iran. Each of these papers focusing on the effect of brand image dimensions on the various variables such as perceived quality, status consumption and luxury willingness to purchase. All the related data are …
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The Moderating Effects of Consumers’ Awareness of a Parent Lodging Company’s Ownership of a Luxury Hotel Brand on Consumers’ Overall Attitude
Acquiring an upward brand extension in a luxury market creates a dilemma for a functional-oriented parent company to express this ownership due to the renowned brand image of the luxury hotel. The purpose of this study is to identify the moderating effects of consumers’ awareness of a functional …
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Modeling consumer choices between domestic and foreign automobiles
… subpopulations. We see that preferences in the luxury segment are far better explained by economic, demographic, and dynamic variables than are preferences in the non-luxury market. The paper also looks at switching behavior---domestic owners who switch to foreign brands. The key finding is that …
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An explorative study of luxury consumption in Korea
… attention to the growth and potential of the luxury market. In East Asian countries, the market’s annual growth rate for 2006 was nearly 18%, nearly doubling the global growth rate for 2005. Despite the increasing popularity of luxury brands in East Asian countries, there is a dearth of …
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Kalani : product development and leadership in a new venture
… can be made that meet the demands of the luxury market, while maintaining high social and ethical standards.
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Redefining luxe boundaries - Luxury goods value perceptions and consumer purchase behaviours from the lens of Cadillac in UAE
In 2022, the global luxury market rebounded to pre-pandemic level reaching €1.38 trillion (Bain & Co., 2022), with luxury cars (€566 billion) having the lion’s share (41%) and the personal luxury goods segment which accounted for 26% of the global luxury industry trailed second (€353 billion). …
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Exploring Chinese consumers’ luxury value perceptions: development and assessment of a conceptual model.
With the dynamic growth of luxury consumption in China, understanding the Chinese consumers’ perceptions of luxury value is becoming important for luxury researchers and marketers. Although most studies conducted in developed countries have provided theoretical insight on luxury value perceptions, …
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Luxury value perceptions in an emerging economy: A comparative analysis of luxury products and services in Thailand
… to clarify what values constitute the meaning of luxury and set luxury products and services apart from non-luxury ones based on the perceptions of consumers in Thailand. Underpinned by the theory of psychological ownership, it proposes that consumers’ sense of possession and emotional bond with …