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Showing 1 to 2 of 2 for “"literary brand"”.
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Dickens' Self-created Literary Brand in Novels and Adaptations
… "Dickensian" now describes the author's literary brand, which includes Dickens' texts, his image and likeness, as well as the persona he used in his prefaces, letters, and public appearances. While Pykett mentions the modern Dickens industry, this dissertation primarily focuses on …
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“Neither in Nor Out of Blackwood's": The Marketing of Edgar Allan Poe’s Prose Address
… (1846) and lesser-known articles such as "The Literary Life of Thingum Bob, Esq." (1844) and "Loss of Breath" (1832/5). Chapter One describes Poe's involvement in the transatlantic literary marketplace prior to the enforcement of literary copyright. Chapters Two and Three treat his development …