Global ETD Search
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Showing 1 to 2 of 2 for “"limited cognitive capacity"”.
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The Effects and Underlying Mechanisms of Sponsorship Disclosure in eWOM
… goods. Study 1 found that, consistent with limited cognitive capacity theory and the Limited Cognitive Capacity Model of Mediated Message Processing, the spoken-only and written-and-spoken conditions generated incrementally higher attention when compared to written-only. However, perceived …
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Representational redescription and the development of cognitive flexibility
… (e.g. 1986, 1992) has suggested that 'cognitive flexibility' is the result of a series of three representational redescriptions. These redescriptions are carried out by endogenous metaprocesses operating directly on the representations. Representational redescription accounts only for …