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Showing 1 to 1 of 1 for “"lifestyle influencers"”.
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Women Supporting Women: Lifestyle Influencers and Branded Femininity
… the branded femininity of beauty and lifestyle influencer, Estée Lalonde. With over 1.1 million YouTube subscribers and 700,000 followers on Instagram, Lalonde uses the postfeminist credibility she established through performing hegemonic femininity to position herself as an authority …