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Showing 1 to 1 of 1 for “"kuluttajatutkimus, yritysennakointi, tulevaisuudentutkimus"”.

  1. Anticipating futures during times of change : Empirical consumer research in corporate foresight

    This article-based doctoral dissertation examines consumers’ futures thinking and the role of empirical consumer research in corporate foresight. The research was conducted during a period characterised by multiple intertwined crises. Previous research has scarcely addressed the link between …

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