Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 15 of 15 for “"fear appeal"”.
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Appealing to fear: a meta-analysis of fear appeal effectiveness and theories
The effects of fear appeals on attitudes, intentions, and behaviors were examined in a comprehensive meta-analysis. Studies were included if they contained a treatment group exposed to a fear appeal, a valid comparison group, a manipulation of depicted fear, a measure of attitudes, intentions, or …
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Privacy vs. Security: Fear appeals, terrorism and the willingness to allow increased government surveillance
… study investigates the relationship between fear and privacy by using the Extended Parallel Process Model (EPPM) to examine whether there is an association between fear appeals and the willingness to allow increased governmental surveillance of online and phone communications. Research …
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The Effectiveness of Two Interventions on Reducing Deer Feeding Behavior by Park Visitors
… evaluate the effectiveness of two interventions (fear and moral appeals) designed to reduce the feeding of deer by visitors in Shenandoah National Park by measuring changes in visitor attitudes and behavior. The study was conducted from July - September 1999 in a campground and picnic area, by …
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Can Threats and Fear Foster Security? Cognitive and Emotive Forces of Fear Appeals on Information Security Behavior
… to motivate employees’ security behavior. Fear appeals are messages designed to motivate behavioral change by describing a threat associated with a behavior, but existing theories fail to explain how a fear appeal evokes fear and how fear influences behavior. A better understanding of the …
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An investigation into the moderating role of fear appeals on the relationship between regulatory fit and persuasion
… the effects of some message attributes (i.e., fear appeals) in tailored health-related Public Service Announcements (PSAs). In particular, a large number of health campaigns provide information in the context of highly emotive graphic images and text; however, the stimulus used in previous …
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Monitoring of the effectiveness of the Land Transport Safety Authority's drink driving advertisement campaign: a theoretical approach
… introduced a theoretical approach of using a fear appeal model to monitor the effectiveness of LTSA's advertisements. The model used in this research was modified from other fear appeal based models to allow a more accurate monitoring of the advertisements' effect on perception change in its …
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Beyond Scaring Them Straight: Assessing Alternative Measures of Persuasion in Road Safety Campaigns
… knowledge on young male risk-takers’ opinion of fear appeal RSIs as well as to ascertain whether optimism bias underpins greater risky driving behaviours. We found that optimism bias and willingness to take risks were more prominent in young males aged 18-25 compared to older males, and that …
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Cracked skulls and social liability : relating helmet safety messages to motorcycle riders
… accidents were analyzed for comparison with fear appeal theory. Special focus was applied to Terror Management Theory (TMT) and applied to the communication surrounding the real experiences of motorcycle accident and the perceived threat of danger while motorcycle riding. Communication …
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Genograms as threat appeals: Using the Extended Parallel Process Model with familial cardiovascular disease
… study explored the use of genograms as threat appeals in motivating intent to perform health promotion and disease prevention behaviors in participants with a history of cardiovascular disease (CVD) recruited by convenience and snowball sampling. The Extended Parallel Process Model (EPPM) …
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The twin taboos of discussing religion and politics : a study of six "basic" emotions and interpersonal relationships in response to Rick Perry's "Strong"
A fear appeal has become a common way to describe a message created by individuals, groups, or entities to achieve an array of social and political goals. For instance, law firms may use fear-based advertisements on television by listing several debilitating diseases to educate potential clients …
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Factors influencing the use of privacy settings in location-based social networks
… encouraged to use LBSN privacy settings through fear appeals. Fear appeals have been used in various studies to arouse fear in users, in order to motivate them to comply to an adaptive behaviour through the threat of impending danger. However, within the context of social networking, it is not …
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From scaring to stigma: an examination of stigma's and related constructs' association with EPPM-framed messages and the ethical dilemmas of health communication
Fear appeals have long been one tool in the communication discipline’s strategy to inform the public about health behaviors and conditions. More specifically, one fear appeal framework, the Extended Parallel Process Model (EPPM), has received the lion’s share of scholarly attention in the past few …
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Exploring Visitors: Using the Theory of Planned Behavior to Understand Visitor Behavior and Improve the Efficacy of Visitor Information in Haleakalā National Park
Resource and visitor experience degradation in Haleakalā National Park resulting from recreational use of the Pools of 'Ohe'o has led park officials to discourage visitor use of the pools. This study uses the Theory of Planned Behavior (TPB) to examine relationships among visitors' attitudes, …
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Framing Environmental Messages: Examining Audience Response to Humor, Shock, and Emotional Treatments
… message frames. The frames include shock or fear, humor, and emotional frames. The intent of the study was to document, through the use of pre- and post-questionnaires, individuals' reactions to the three types of messages by measuring attitude or perception change, credibility of the …
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MADD MESSAGE EFFECTS: A TWELVE-YEAR RANDOMIZED TRIAL
One out of three Americans undergoes drunk-driving crashes; 23% result in death. To deter DWIs (Driving While under Influence), MADD (Mothers Against Drunk Drivers) created VIPs (Victim Impact Panels) where victims impact offenders with gory stories, photos, and threats of punishments and loss of …