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Showing 1 to 5 of 5 for “"explicit attitude"”.
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The effect of supraliminal goal primes on brand preference: the mediating roles of implicit and explicit attitudes
… goal primes affect brand preference through explicit attitude and implicit attitude and whether the effect of supraliminal goal primes and/or mood on brand preference is mediated by cognitive load. Chapter 1 develops a conceptual framework and provides a theoretical background. Chapter 2 …
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Structured Design Strategies for Attitude Instruction
Social psychologists believe that attitudes occur both implicitly and explicitly suggesting that people can think, feel, and behave in ways that are counter to their outward views. Researchers within the field of instructional technology have proposed treatments for explicit attitude manipulation …
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Explicit and Implicit Attitude Tests Examining Attitude Towards Obese People Among Undergraduate Psychology Students
Studies examining attitudes towards obese people have mainly focused on conscious or explicit attitudes which may be biased by social desirability. Therefore, the present study examined both explicit and implicit, that are considered to be unconscious, attitudes towards obese individuals. A sample …
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Implicit and explicit attitudes: an examination of the efficacy of anti-sugar public health campaigns
… public health campaign (PHC), influence consumer attitudes toward SSBs. In this context, one's self-reported attitude (ie, conscious, explicit attitude) may not accurately reflect one's ‘true' attitude (ie, subconscious, implicit attitude). Therefore, the focus of this study concerns consumers' …
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Targeting one Attitude to Change Another: Lateral Attitude Change as a Mechanism to Indirectly Influence Evaluations of Products, Policies, and Values
… (total N = 1024) I tested whether the Lateral Attitude Change Model (LAC; Glaser et al., 2015) provided a promising approach to explain indirect (=lateral) attitude change in general. Furthermore, I extended the LAC model and applied it to different domains of attitude change: attitude change …