Global ETD Search
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Showing 1 to 2 of 2 for “"ecologically conscious consumer"”.
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Millennials' Attitudes Towards Organic Personal Care Products in South Africa: An Application of the Theory of Planned Behaviour
… is one of the factors driving this phenomenon. Consumers are becoming more conscious than ever before about the environmental effects of the products they consume. Specifically, millennials have become environmentally responsible consumers. Although earlier studies have provided insights into …
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An Investigation of Sustainable Product Purchase Behavior: A Social Cognitive Perspective of Consumer Action
… both praise and skepticism on the part of consumers. More recently, product focus has shifted towards a product‘s social, economic, and environmental concerns (sustainable products). While consumers admit they would buy sustainable products, this behavior is currently not occurring at the …