Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 20 of 207 for “"country of origin"”.
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Effects of Country-of-Origin Information on Product Evaluation: An Information Processing Perspective
… the manner in which activating one's schema of a country influences the processing of information about a product that comes from that country. Several factors are considered including (1) whether a schema of the country of origin is activated before or after other product information is …
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The effects of brands and country of origin on consumers' buying intention in Saudi Arabia
The Country of Origin (COO) and branded product are concepts that have been studied widely in social science. This is manifested in the movement and progress of studies related to these concepts from simple to sophisticated and in-depth ones. However, previous studies still have many limitations …
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Consumer Attitudes Toward Cross-Border Brand Alliances: Adding A Consideration Of Country Of Origin Fit
This research examines the growing phenomenon of cross-border brand alliances and the potential factors that influence consumers' attitudes toward these alliances. Building on an existing framework, it establishes country of origin fit as a new variable that influences consumer attitudes toward …
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The deported: how the forcibly removed are treated in their country of origin – evidence from Ghana
In recent decades, the practice of deportation has gained prominence in immigration policies, forming a crucial part of the immigration control armoury of many European and industrialised states. Some politicians across the political spectrum in these states often stoke xenophobic sentiments among …
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Scottish country of origin: its role and value in the identities of Scottish premium/luxury brands.
The focus of this study is the role and function of country of origin (COO) in the creation and communication of the brand identities of Scottish premium/luxury brands. It applies the identity concept which is well developed in the branding literature to the COO literature where the focus on the …
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The role of country-of-origin (COO) and brand effects on Asian consumers’ apparel choices in Thailand
In this study, the role of country-of-origin (COO) and brand effects on consumers’ evaluation of apparel products is investigated in an Asian country. The purpose of this study is to explore the attitudes of Asian consumers in purchase decision-making associated with fashion-clothing product …
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HEALTHY IMMIGRANTS? EXPLORING COUNTRY OF ORIGIN, PRE-IMMIGRATION EXPERIENCES, AND ACCULTURATION IN RELATIONSHIP TO U.S. IMMIGRANTS’ HEALTH
… Republic, Cuba, and Jamaica, I examine the odds of three health outcomes, chronic conditions, depressive symptoms, and fair or poor self-rated health using a series of logistic regression analyses. I draw on segmented assimilation and the cumulative inequality theories to understand and explicate …
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Well-Being And Academic Performance In Immigrant Students: The Role Of Inequality Of Country Of Origin And Resilience
<p>Abstract</p> <p>Research on the psychology of immigrants has primarily focused on their socioeconomic status, but has not factored in macroeconomic indicators. These provide a deeper understanding of the stressors experienced by immigrants through the lens of cultural gaps between home and host …
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Hearts and Minds: Investigating the Effects of Country of Origin on Consumer Response to an International Service Crisis
… research advances our theoretical understanding of COO effects, and more specifically their cognitive and emotional/affective influences, in an international services organisation crisis context. This is achieved via decomposing the COO construct into cognitive and affective (positive and …
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The impact of foreign versus local aspects of country-of-origin on Chinese consumers' evaluation of home and foreign products
As globalisation of the world's economies proceeds at a rapid pace, an area of continuous interest in international marketing is the influence of the country of origin (COO) effect on prospective purchasers of products. Although the effects of COO has been an active research area for many years, …
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Exploring the meanings Jordanian consumers allocate to foreign brands: an ethnography on understanding the effect of brand country of origin image on consumption
Country of origin (COO) image has occupied researchers worldwide over a lengthy period of time, as it influences consumer preferences and perceptions of brands. Previous research has overlooked the affective and symbolic cues associated to COO image and how these cues may influence consumers’ …
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From Soviet deficit to American inundation: Examining consumer attitudes toward country of origin and corporate social responsibility advertising strategies across cohorts in Ukraine
… as a transitioning economy after the collapse of the Soviet Union in 1991 has created a unique environment for globalization and consumer socialization due to the shift from communism to capitalism. As a result, global brands’ advertising strategies when entering the Ukrainian market have …
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Understanding African Refugee/Migrant Educational Transitions from Country of Origin to Refugee Camp to the US: Using Life Story Narratives to Compare Educational Experiences
… studies to understand the assets and barriers of Sub-Saharan African immigrant children who arrive in the US. Many arrive in the United States with an educational gap that is difficult to overcome. The first study interviewed 12 former Sub-Saharan African immigrant students utilizing …
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Domestic-made versus imported men's dress shirts:college men's attitudes and quality perception
The purposes of this study were (1) to identify selected consumers' attitudes toward purchasing domestic- made shirts and those imported from a low-wage country, and (2) to evaluate the relative effects of price, brand name, and country-of-origin on perception of quality of men's dress shirts. A …
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Neuropsychological cross cultural study of cognitive performance of Greek Australian elderly and exploration of diagnostic challenges
In the area of dementia diagnosis and assessment of cognitive functioning of elderly culturally and linguistically diverse individuals (CALDI) little is known about cognitive test performance differences between migrants and peers from their country of origin. Although Australia is known for its …
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BRAND NAME VS. COUNTRY IMAGE EFFECTS : CHINESE CONSUMER EVALUATION OF HYBRID PRODUCTS
Country of origin effect has long been identified by the western marketers. With rapid growth in offshore manufacturing, complex products are more likely to be multinational in nature. Previous country of origin studies assuming single country phenomenon is not applicable to today's 'hybrid' …
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Labeling Compliance and Species Authentication of Fish Fillets Sold at Grocery Stores in Southern California
… deception and food safety risks. The focus of this study was to investigate fish species labeling, use of acceptable market names, and Country of Origin Labeling (COOL) compliance for fresh fish fillets sold at grocery store seafood counters in Southern California. A total of 120 fillets …
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The migration of Africa's intellectual capital: an explorative research on the career trajectories of academics from other African countries to the University of Cape Town, South Africa
The dissertation investigates the development of higher education in Africa and points to the phenomenon of migration of African academics to destinations overseas and more recently to South Africa. The research interest derives from South Africa's unique position on the continent to attract …
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Labeling Compliance, Species Authentication, and Short-Weighting of Prepackaged Frozen Shrimp Sold in Grocery Stores in Southern California
… product in the United States, there is a lack of research into the extent of short-weighting and mislabeling of shrimp in the marketplace. The objective of this study was to investigate frozen shrimp for Country of Origin Labeling (COOL) compliance, species authentication, acceptable market …
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