Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 5 of 5 for “"consumer resistance"”.
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Consumption outside the market: an ethnography of consumer resistance among football fans
… two separate football fan communities was that consumers experience and maintain a sense of the sacred by operating their own unofficial markets in competition with the official market in fanrelated goods and services. They also maintain localised systems of cultural capital which allow them to …
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Incorporating consumer resistance to innovation in a new product diffusion model: A new model and a simulation comparison with existing models
… In addition, in markets characterized by strong consumer resistance, the proposed model is superior to the RAU model on both performance criteria. The proposed model is also superior to the Bass model (1969), a first-order-autoregressive model, and the Lattin and Roberts' (1989) model with price …
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Women and the natural world and their marketplace activities
… based on de Certeau's work on cultural resistance is presented to explain the women's marketplace activities. In particular, Poster (1992)'s interpretation of de Certeau's theories of consumption and resistance is offered as a theoretical framework to explain the women's activities in …
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Peering Into The Future: Three Essays on the Nascent Phenomenon of Collaborative Consumption
… is used to explore how market institutions and consumer practices negotiate a social order that combines the social domain of peers with the economic domain of market exchange. The first essay of the dissertation approaches this objective from a macro level to examine how social order is …
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Playing with Power: An Autoethnographic Study of "The Last of Us" as a Black Gamer
… use critical themes such as identity formation, consumer resistance, and participatory culture to interpret my experiences as an acafan. This autoethnographic study utilizes the concept of flow to extrapolate the enhanced meanings derived from rituals of performative fandom. Among the …