Global ETD Search
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Showing 1 to 5 of 5 for “"consumer purchasing decisions"”.
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The Impact of AI Recommendation Features on Consumer Purchasing Decisions in E-Commerce Environments
… focus on purchase intention instead of actual decisions and examine these AI features separately. This study addresses this gap by asking: What is the impact of AI recommendation features on consumer purchasing decisions in e-commerce environments? Using a sequential mixed-methods design in the …
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The Influence of Promotional Brochures and Pricing Strategies on Consumer Purchase Decisions for Forest Stewardship Council Certified Hardwood Boards in Home Centers
… one of the first of its kind to examine actual consumer purchasing decisions for forest products certified by the Forest Stewardship Council (FSC). Consumer purchasing was examined based on the presence or absence of a promotional brochure and a price premium for red oak and yellow poplar …
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Analisis pengaruh citra toko terhadap keputusan pembelian: Studi kasus pada konsumen Indomaret Plus Jalan Soekarno Hatta Malang Jawa Timur
… effect of Indomaret's store image in influencing consumer purchasing decisions. This study aims to determine how the store image influence the purchasing decisions on Indomaret Plus Jalan Soekarno Hatta Malang, East Java, either simultaneously, partially and dominantly The type of method used in …
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Analisi perilaku konsumen terhadap keputusan pembelian sepatu merek Converse: Studi pada konsumen sepatu merek Converse di Kota Malang
… terhadap keputusan pembelian konsumen. ABSTRACT Consumer behavior is the behavior shown consumers in finding, purchasing, using, evaluating, and spend the products and services that they expect will satisfy the needs them.Therefore karenaitu in the study, entitled "Analysis of consumer behavior …
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Pengaruh personal selling terhadap keputusan pembelian produk rumah: Survei pada PT. Citra Tama Adigraha Surabaya
… to be more active in promoting its products to consumers. Surely promotion should be done in accordance with the state of the company and the products produced. PT. Citra Tama Adigara is a company that manufactures residential homes are made of special material so that the product has the …