Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 20 of 25 for “"consumer knowledge"”.
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Consumer Knowledge of Middlesex, Virginia High School Students
… to help those persons developing and delivering consumer education curriculum understand the needs of Middlesex, Virginia High School Students. The instrument used was a consumer knowledge survey developed by a partnership between the Consumer Federation of American and American Express. The 52 …
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The Moderating Effects of Product Type and Consumer Knowledge on Consumers' Responses to Objective Versus Subjective Information in Print Persuasive Communications
… and one measured independent variable: product knowledge. The dependent variables used in this research were beliefs, credibility, thought favorability, ad attitudes, product attitudes and purchase intentions. Overall, across two products and two knowledge groups, objective information was found …
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Change in consumer knowledge and response to foodservice entrees which are marketed as being lower in sodium, fat, cholesterol, and calories
… that information on customers' nutrition knowledge, nutrition interest, and choice of entree was assessed in 603 self-administered questionnaires. Nutrition information was presented in two formats. The first format (pamphlets and posters) was more theoretical and described fat, sodium, …
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Customer selection within competitive consumable commodity markets : an investigation of the video cassette, DVD, high definition video markets
… three examples, trends amongst product features, consumer knowledge, brand, and the quality of technology were explored. To further examine what influences consumers' decision within a consumable commodity market a survey was designed to evaluate consumer choice. The survey consisted of a …
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Cross-Hedging Bison with Live Cattle Futures
… the bison industry becomes more established and consumer knowledge plays lesser of a role in prices, cross-hedging strategies will be advantageous to producers.
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Investigating the role of social networking sites in increasing purchase intention for environmentally sustainable apparel: an exploratory study
… environment and humankind. Supplying a base of knowledge to consumers is crucial to enable them to understand the consequences the AT industry has on the environment. This knowledge can potentially lead to a change of attitude and change in purchase intention. However, reaching the populous and …
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Vanity sizing, body image, and purchase behavior: A closer look at the effects of inaccurate garment labeling
… of current ready-to-wear garment sizing and fit, consumer knowledge of vanity sizing, and how these variables affect body image and/or purchase behavior at retail. Survey Monkey distributed the questionnaire to 485 registered female students attending a Midwestern regional state university. …
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Telematics industry dynamics and strategies for converging technologies
… to pay, telematics services pricing, and consumer knowledge of newer technology. Based on an in-depth analysis of the telematics architecture and the technologies converging in the telematics system I suggest a mixed strategy with respect to standards. This strategy favors the growth of …
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Compensation effect between sodium and fat in reduced and lower fat processed food systems
… are lower in both fat and sodium for increased consumer acceptance require examination. The overall objectives of this study were to: 1) analyze sodium and fat content in ten major processed food categories, 2) survey consumer knowledge of sodium and fat content in processed foods in order to …
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Temporal changes in marketing mix effectiveness
… response which may be related to changes in consumer knowledge and familiarity with products over time, and (3) changes in market response associated with changes in consumer incomes. In addition, this research investigates (4) changes in the relative effectiveness of marketing mix variables …
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Knowledge of consumer rights and unfair and deceptive practices: a comparison of older and younger consumers
… of this study was to measure older and younger consumers' knowledge or awareness of selected consumer rights and legal protections, and their perceptions of and experience with unfair and deceptive business practices. A 34-item instrument was developed and administered by telephone to a random …
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Agricultural Trade Performance and Potential: A Retrospective Panel Data Analysis of US Exports of Corn and Soybeans
… Ultimately, the decision to adopt is up to the consumer, so the factors of consumer knowledge and opinions of GMOs are not to be ignored.
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Resources and Customer Engagement Behaviours
… and “The Effect of Effort Level on Consumer Knowledge Behaviour.” Given the prevalence and diversity of CEBs, it may be cost-effective to formulate engagement strategies based on different types of CEBs. Essay 1 offers a definition and typology of CEBs, and then proposes a conceptual …
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Investigation of a Southeastern community's knowledge and intent to use a nurse practitioner
… of the literature regarding the health care consumer's acceptance of the NP as a health care provider revealed that the majority of the research, thus far, has been accomplished with the medically underserved populations. The purpose of this study was to determine the relationship between …
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Towards improved traceability in the seafood industry
… allow mislabelling to persevere (i.e. lack of consumer knowledge, shortcomings of species identification methods, absence of a framework for the use of point-of-origin detection tools) and explores some of the associated solutions that could help strengthen the monitoring of seafood products, …
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Consumer opinions regarding a flammability standard for upholstered furniture
In an effort to determine consumer opinions concerning a proposed standard for upholstered furniture, a consumer survey was conducted in June, 1977. One-hundred-three women completed a self-administered questionnaire. Information collected by the questionnaire included background information, …
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Clinical Practice in Prenatal Care: Perspectives of Latina Mothers, Healthcare Providers, and Scientists on Male Circumcision
… impacts on reproductive health services and consumer decision to circumcise among Latinos in Prince Georges County, Maryland. International research influenced circumcision decision-making during prenatal care: little is known about how neonatal male circumcision (MC) is understood at local …
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An analysis of the retail customer of CCA pressure treated lumber, timbers and plywood
… surveyed individually to assess their overall knowledge/awareness, product and service attribute preference and the general product quality and risk perceptions of CCA pressure treated lumber products. Primary data were acquired via two separate nationwide mail surveys; one included 3,361 …
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Assessment Of Consumer Perceptions About Food Processing Technologies For Cooperative Extension Educational Initiatives
… products that are still considered "fresh" by consumers. Despite the numerous benefits attributed to 'food processing', consumers continue to perceive the term negatively. Consumer acceptance of foods processed with different technologies generally increases when factual information is provided …
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Assessment of consumers' knowledge, attitudes, awareness, and beliefs of food handling and beef safety handling behaviors
Consumers desire tender, juicy, and flavorful cuts of beef. Mechanical tenderization (MT) and enhancement methods applied to lower valued beef cuts can improve tenderness, flavor or juiciness, increasing desirability for the consumer. However, these processes can introduce pathogens that may be …
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