Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 3 of 3 for “"consumer empowerment"”.
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Parents as consumer-citizens: an investigation into parent governors
… that parents are increasingly being viewed as consumers and that this conception of parents is too limiting. It goes on to argue that the notion of the consumer should, however, not be discarded altogether, and that the alternative notion of citizenship is in itself insufficient. Based on an …
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Designing a conceptual framework to investigate the influences of sustainability on demand chain studying new product development in manufacturing sector
… towards sustainability. In this respect, consumers, as end-users of distribution networks, are no exception, especially in light of the emerging circular economy (CE) concept. Consumer empowerment has resulted in the emergence of a new demand chain management (DCM) system to replace the …
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Disempowering through definition: a dialogic ethics for understanding consumer vulnerability through Nike's 'Mike and Spike' advertising and African American consumer history
… marketers, advertisers, endorsers, the media and consumers. This research proposes dialogic ethics as the framework through which to understand and define vulnerability in the consumer realm. Advertising frequently is criticized for creating and perpetuating negative stereotypes of vulnerable …