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Showing 1 to 1 of 1 for “"consumer ego identity status"”.

  1. An Eriksonian Approach to Consumer Identity

    Rathod, Sandra

    … December 2013. An Eriksonian Approach to Consumer Identity. Major Professor: Richard A. Feinberg.</p> <p>Ego development is the fifth stage in Erikson's Lifecycle Development theory (1959) and is a major psychosocial stage beginning in adolescence and lasting into emerging adulthood. Past …

    purdue-thes Repository record