Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 5 of 5 for “"consumer animosity"”.
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Consumer Animosity in Cross Cultural Context
… and even moral threat among non-Native American consumers who, in response, might react with Consumer Animosity toward Native American products. This would undermine the long-term success of the SE. The study indicated that consumers are sympathetic of the plight of the Native American …
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Buy or boycott?: an examination of mediated consumer animosity effects on purchase intentions
… purpose of this research was to investigate how consumer animosity directly and indirectly affects buying intentions of foreign brands in the context of the 2008 Beijing Olympic torch relay crisis. Theories of social identity and realistic group conflicts served as a theoretical framework to …
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The impact of animosity, ethnocentrism, religiosity and service performance on Saudis’ attitude towards airline services
This thesis examined the impact of animosity, ethnocentrism, religiosity and service performance (moderator variable) on the attitudes of Saudi consumers towards airline services (dependent variable). This was noteworthy and timely, given the context of Vision 2030 and its National Transformation …
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The role of occupation in an integrated boycott model : a cross-regional study in China
Consumer boycotts are a worldwide and historic phenomenon in modern society. As the number of protests grows and as local authorities recognize the economic and political impact of such activities, then multinational corporations (MNCs) and host countries begin to see the historic and cultural …