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Showing 1 to 1 of 1 for “"branded quick-service items"”.

  1. Consumer Attitude Towards Branded Quick-Service Foods on Domestic Coach Class In-Flight Menus

    … study examined consumer attitude towards adding branded quick-service items on domestic airline in-flight menus with the aim of assessing the variables of perceived customer value and customer satisfaction. A random sample of one hundred sixteen frequent flyers residing in the United States …

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