Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 1 of 1 for “"brand equity pyramid"”.
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Branding in the promotion of healthy movement behaviours
… and health resources or products with strong brands can augment interventions encouraging people to move more, sit less, and sleep better. This manuscript-based dissertation is composed of four studies that were designed with the purpose of enhancing our understanding of what makes a strong …