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Showing 1 to 3 of 3 for “"and Likeness (NIL)."”.

  1. Creating a Social Media Presence in Columbus State Women's Basketball Program

    … writing audit focusing on the encounters and perspectives of the Columbus State Women's Basketball program regarding social media and the advancing opportunities for female student-athletes. It will dive into the framework to understand how women's basketball social media platforms impact …

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  2. A Brand New Game: a Phenomenalogical Study of How Student-Athletes and Mentors are Managing Personal Branding

    … purpose of this qualitative study was to understand how student-athletes are guided and mentored to develop and manage their personal brands within their respective athletic departments. With the introduction of Name, Image, and Likeness (NIL) legislation across the United States, this has …

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  3. Exploring the Impact of Digital and Social Media on Recruiting Georgia High School Football Players by NCAA Division 1 Universities in Georgia

    <p>Social and digital media integration has revolutionized the landscape of college football recruiting, offering innovative tools and strategies to enhance recruitment. Modern technology, including platforms such as X and Hudl, facilitates direct communication between high school athletes and

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