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Showing 1 to 1 of 1 for “"Women in television broadcasting"”.
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The influence of physical attractiveness and gender on perceived competence of sportscasters
The media tends to represent female athletes as women first and athletes second (Koivula, 1 999). The present study investigated whether this same trend was present for female sportscasters, using a self-presentational framework. Self-presentation is the process by which people try to control how …