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Showing 1 to 1 of 1 for “"Universities and colleges--Admission--Behaviors"”.
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The Behaviors and Attitudes of Financial Aid and Admission Directors Regarding the Growing Use of Financial Aid Funds for Marketing Purposes
… In order to meet enrollment goals, college and university personnel are increasingly utilizing financial aid in their marketing strategies. As pressure to efficiently allocate limited financial aid funds at colleges and universities has grown, increased use of financial aid in enrollment …