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Showing 1 to 1 of 1 for “"Tourist trade--Marketing--Zambia"”.
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The impact of e-marketing on tourism growth: the case of Zambia
… business has changed the dynamics of tourism marketing. ICTs have changed the way tourism business is conducted. The use of different ICTs platforms such as E-marketing has impacted positively on the tourism industry. Tourism marketers are using E-marketing to market their products and …