Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
Results
Showing 1 to 3 of 3 for “"Threat appeals"”.
-
The graphic side of fear: The effects of anti-tobacco graphic threat appeals
… was conducted to classify graphic threat appeals and develop stimulus materials for the primary study. For the primary study, three graphic threat appeal conditions were evaluated by Amazon Mechanical Turk (MTurk) users (<em>N</em>=200). Findings suggested that the graphicness of …
-
Genograms as threat appeals: Using the Extended Parallel Process Model with familial cardiovascular disease
This study explored the use of genograms as threat appeals in motivating intent to perform health promotion and disease prevention behaviors in participants with a history of cardiovascular disease (CVD) recruited by convenience and snowball sampling. The Extended Parallel Process Model (EPPM) …
-
Creating persuasive messages to promote abstinence from alcohol during pregnancy
… Two television concept executions, one a threat appeal based on fear and worry, and the other a positive appeal based on self-efficacy, had particularly good potential to motivate behaviour change. These became the basis for five final concept executions that were tested against a control …