Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 20 of 20 for “"Theory of reasoned action (Tra)"”.
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User Acceptance of the Intranet in Restaurant Franchise Systems: An Empirical Study
This research study examined the acceptance of the intranet in restaurant franchise systems. The widely accepted Technology Acceptance Model (TAM) developed by Davis (1986, 1989) was the basis for this study. TAM is an excellent model to predict information technology (IT) usage and is based on the …
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Understanding Process Improvement: Social Psychological Factors Affecting the Use of Project Management Practices
To facilitate a better understanding of the social psychological factors that influence adoption of project management practices, this study draws upon the theory of reasoned action (TRA) and the theory of planned behavior (TPB) from social psychology, and the technology acceptance model (TAM) from …
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Examining Interest in the Accounting Major
The supply side of the CPA pipeline is experiencing a decline as fewer college students are choosing to major in accounting. This purpose of this study was to identify factors that motivate students’ interest in accounting since students are more likely to pursue an accounting major when they are …
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Reason and reaction: The dual route of decision making process on social media usage: The case of hospitality brand fan pages
… from social media revolution, is the emergence of numerous Facebook fan pages. This form of online brand community is an effective tool for building relationships with consumers. Many hospitality firms (i.e. restaurants) have captured the strength of a fan page because it can enhance brand …
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CLINICAL SERVICES PROVIDERS' BEHAVIORAL INTENTION TO PROVIDE THE INTRAUTERINE DEVICE (IUD) MEASURED BY THE THEORY OF REASONED ACTION
Today, intrauterine devices (IUDs) are used by over 100 million women worldwide, making it the most popular reversible method of birth control. Approximately only 2% of American women, however, choose to use this method of birth control. The purpose of this study was to explore clinical services …
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The Roles of Perceived Subjective Norms and Anticipated Sexism in Women's Intentions to Pursue a Career in Transportation
<p>The intention of this study was to better understand the significant underrepresentation of women in the transportation industry. The present study examined the relationships between female high school students' anticipation of a sexist workplace climate in transportation workplaces, perceived …
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Consumers' Perceptions Towards Sustainability: A Cross-Cultural Analysis
<p>Sustainability has become a subject of increasing concern to academics and practitioners in recent years. Increasing consumer demand for socially responsible products encouraged supply chains to put increasing emphasis on sustainability. In adapting sustainability practices consumers play a very …
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How socio-cultural factors affect cervical cancer screening adherence and treatment in disadvantaged communities in the greater Cape Town, South Africa.
Approximately 85% of the global cervical cancer deaths occur in women living in developing countries. In South Africa, cervical cancer is the second most common cancer amongst women, with Black South African women having the highest risk of developing cervical cancer. Previous research with the …
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Investigating the role of social networking sites in increasing purchase intention for environmentally sustainable apparel: an exploratory study
… production finding itself a leading cause of harm to the environment, the call to action to influence purchase intention for environmentally sustainable apparel (ESA) is pertinent for the current and future well-being of both the environment and humankind. Supplying a base of knowledge to …
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Investigating Factors Influencing Game Piracy in the eSports Settings of South Korea
eSports, an abbreviation of electronic sports, is a virtual leisure activity (KeSPA, 2011). eSports has been developed through online networks and game software development (Jonasson & Thiborg, 2010), and has commanded national attention and popularity in South Korea. Within cyberspace linked over …
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Understanding the motivation to use anabolic steroids: an application of the theory of reasoned action
The nonmedical use of anabolic-androgenic steroids (AAS) is an emerging public health concern. Despite a recent call for AAS prevention by the National Institute on Drug Abuse (Lin & Erinoff, 1990), little theory-based research has been conducted on the etiology of AAS use. In the present study, …
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Experiences of Okahandja park informal settlement residents with the COVID-19 preventative measures in Khomas region
About seventy percent (70%) of Namibia's population comprises of people who live in circumstances that provide limited protection against the Coronavirus disease (COVID 19). One of Windhoek's informal communities, Okahandja Park lacks access to potable water, proper sanitation, and basic housing. …
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Measurement of attitudes toward counseling : scale development
… (BEACS), based on social psychological theories of attitudes, including the Multiattribute Model of Attitudes (MMA) and the Theory of Reasoned Action (TRA). Applying a MMA formula, two scales (beliefs and evaluations) linked with the BEACS were constructed. The BEACS was also designed to …
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A Model for HIV/AIDS Risk Behaviors of Students in Armenia
… AIDS epidemic are developing countries, which often lack the necessary resources and knowledge to minimize the spread of the disease. There are an estimated 1500 HIV cases in Armenia, 81.5% of which occur in the 20-39 age group. Armenia’s current economic and political instability, increase in …
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Understanding students' technology appropriation and learning perceptions in online learning environments
Distance education has the unique characteristic of using technologies as the primary means of delivery of instruction and interaction. The present study contributes to research dedicated to explaining or predicting phenomena related to distance education, and has four objectives: (1) to identify …
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Understanding Muslim consumers' acceptance of self-service technologies
… acceptance model (TAM), or the conceptualisation of TAM. Even though many researchers consider TAM to be a good model for predicting individual technology acceptance because it has good explanatory power across the population, context and time, and has a parsimonious structure, it has been …
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Impact of lifestyle intervention for free-living adults on bone-related knowledge and behavioral indicators
The purpose of this research was to measure and evaluate lifestyle changes affecting bone health. Osteoporosis is a public health concern. Improving bone health, thereby preventing osteoporosis and fractures, can lead to a reduction in health care costs. Calcium is a key player in bone health. With …
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An examination of the use of a human behaviour model for natural resource policy design and implementation by government (central and regional) agencies
In recent years, one of the most significant pieces of environmental legislation in New Zealand has been the Resource Management Act (New Zealand Government 1991) that has empowered local government agencies to manage the use of natural resources in their regions. Three Government Departments have …
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The social media value framework: development and validation of a conceptual framework for social media engagement and value creation
… Post COVID-19, there has been a shift in the use of digital platforms and time spent on social media platforms. While multiple studies have looked at behavioural and user acceptance theories to gauge social media use, this study looked to determine whether these factors are still relevant post …
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The application of usability principles to create web-based applications that achieve increased system usage
… investigates and reports on the contribution of usability and perceptual frameworks towards understanding and ultimately increasing usage of a sales website and a corporate marketing website for a major insurance company in South Africa. It investigates whether the application of usability …