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Showing 1 to 1 of 1 for “"Sports Twitter"”.

  1. Uses and Gratification of Sports Media Audiences

    With the exposure of mass media, sports fans are able to enjoy games in real time in their homes (Beck & Bosshart, 2003; Phua, 2010). While just watching sports broadcasts, fans are likely to share the game experience with family, friends, and other fans who are following the same team (Gantz & …

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