Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 20 of 26 for “"Social media networks"”.
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Analyzing information diffusion in social media networks
Social media is a dynamic platform where a wide range of information is shared, including both true and false content, and it involves interactions between human users and social bots. This study investigates information diffusion patterns on X (formerly Twitter) by analyzing retweet (repost) …
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On recommendations in heterogeneous social media networks
In this dissertation, we study the problem of social media recommendations with a heavy emphasis on exploiting social, content and contextual information. The problem of recommendation analysis and collaborative filtering has been widely studied in the literature because of its numerous …
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Influence of social media networks on corporate communication strategies
This study examined the use of social media networks for corporate marketing and communication by United States based companies. The researcher surveyed marketing, advertising, communications and sales professionals of nearly 80 companies and conducted in-depth interviews with four corporate …
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The Map and The Territory: Russian Social Media Networks and Society
This dissertation uses Russian social media as a lens for exploring the historically, culturally, socially and politically situated relationship between individuals and online communication technologies. I propose a framework for comparative international analysis that leverages three …
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A discourse analysis of social activism and social movements on social media networks: Towards an understanding of the emergence of virtual public spheres
… of the discursive use of Facebook and Twitter by social activist engaged in social movements, and the democratic project, to evaluate its bearing on the emergence of virtual public spheres, virtual public spaces or both. The research design and methodology of this study is qualitative as it …
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Similarity learning in the era of big data
… heavy emphasis on real-world applications in social media. As in the saying “birds of a feather flock together,” in similarity learning, we aim to identify the notion of being similar in a data-driven and task-specific way, which is a central problem for maximizing the value of big data. …
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How Do They Think Differently?: A Social Media Advertising Attitude Survey on Chinese Students in China and Chinese Students in America
… and in America had different attitudes toward social media advertising, and how their attitudes are different, through a survey of Chinese students in these two countries. The survey determined how they used social media, whether the different social media networks in the two countries affected …
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Institutionalization of E-commerce in Women-led SMEs - A Least-developed Country Context
… interviews, analysis of company website, and social media platforms. Data were analysed using a thematic analysis approach across the cases. The findings indicate that there are different patterns of e-commerce institutionalization. SMEs do not always follow the traditional steady stages of …
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Social media, fan relations and the music industry: a coalition of unsigned artists and record labels
… it seems to lack in order to understand (b) how social media will change its field and (c) how it can utilize it. To provide the knowledge necessary to adapt to the shift in musical power, the author will conduct both qualitative and quantitative research. This research includes a preliminary …
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The Tweet Delete of Congress: Congress and Deleted Posts on Twitter
… politicians have joined , and are active on, social media networks, in order to reach out to constituents. However, politicians, such as Anthony Weiner, have started to find themselves in the middle of Twitter scandals and criticism, since their posts are openly available to the public. These …
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"I Can Haz Applicants": An Analysis of Police Recruitment and Marketing Through Social Media
… Internet has flourished with the advancement of social media: apps, blogs, social networking, multimedia sources, podcasts, and more. Consequently, the Millennial Generation has grown up immersed in both the Internet and social media networks differently than previous generations. Due to the …
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Types of Social Media Use and Adolescent Mental Health
… Networking for the adolescent perspective has social media platforms at an all time high. The amount of face-to-face communication between adolescents has been replaced with outlets such as Instagram and Snapchat. Although this is another form of communication, it often faces challenges to …
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An assessment of the use of social media as a corporate communication tool by the Namibian Broadcasting Corporation (NBC)
The study assesses the use of social media as a corporate communication tool by the Namibian Broadcasting Corporation (NBC). The main objectives of this study were to assess the social media platforms used by NBC as communication tools to engage with their audience. The study examined the extent to …
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Constructing Evil: U.S. Media Discourse and the Iranian State Murder of Neda Agha-Soltan
… a political protest and subsequently posted to social media networks showing a graphic fist-hand account of the savagery of a state crime. Media discourse presented the idea that Neda's murder was committed by the Iranian government unafraid to implore repressive measures to control its …
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Grassroots Organizations Using Social Media as a Lobbying Technique
… Rather than utilizing methods like traditional media, email, phone calls, or text messages, methods involving social media are becoming more prominent as society continues to advance. Social media is a distinctive part of the Digital Age, and as the usage of social media increases in popularity, …
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Social Media and Knowledge Sharing. The Impact on Social Value Creation and Organisational Performance of UK Social Enterprises
… to specialist organisations such as social enterprises to address complex social problems, leading to a rise in their numbers. These organisations regularly access difficult to reach, disadvantaged and disenfranchised communities and tend to be smaller in size and turnover than …
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Exploring the Influence of Startup Companies’ Social Networks on Funding with Machine Learning
<p>The significance of social networks facilitating startup success is undeniable in the modern startup landscape, characterized by rapid digitalization and an increasing emphasis on connectivity. This dissertation study assumes that a startup company's social network is critical in acquiring …
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Investigating social media usage patterns and privacy awareness with composite data visualization
… people have of their activity and audience on social media, and into the alignment of sharing expectations with actual sharing behavior. It is previously reported that people tend to share problematic posts on social media networks because they are not always aware of who can actually see their …
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Facebook as a learning support tool for physical science grade 12 learners in selected school in the Oshikoto Region, Namibia
… traditional way of teaching, had access to multimedia and interaction through Facebook. After the intervention the mean score of the experimental group highly increased exceeding the mean score of the control group. The calculated statistical value (t-value = 4.5802363101) at a= 0.05 with a …
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Blogging the hyperlocal : the disruption and renegotiation of hegemony in Malta
… includes strong political, ecclesiastical and media institutions, advanced take-up of social technologies and a popular culture adjusting to the promise of modernity represented by EU membership. Popular discourse is dominated by political partisanship and advocacy journalism, with Malta being …
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