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Showing 1 to 9 of 9 for “"Social Marketing Campaign"”.
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Evaluation of Montana's HIV Prevention Social Marketing Campaign: A Descriptive Study
… was to evaluate Montana’s 2006 HIV Prevention Social Marketing Campaign in two intervention communities: Flathead and Silver-Bow Counties and one comparison community: Lewis and Clark County. The intervention began in March 2006, and data was collected in the intervention communities for the …
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Evaluation of Montana's HIV Prevention Social Marketing Campaign: A Descriptive Study
… was to evaluate Montana’s 2006 HIV Prevention Social Marketing Campaign in two intervention communities: Flathead and Silver-Bow Counties and one comparison community: Lewis and Clark County. The intervention began in March 2006, and data was collected in the intervention communities for the …
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Jumpin’ Jacks : Social Marketing Campaign Aimed to Increase Awareness of Healthful Behavior in South Dakota Fourth Grade Students
… State University (SDSU) Jackrabbit mascot as a marketing tool to promote fruit and vegetable (FV) consumption and physical activity (PA) among fourth grade students. Methods: Nutrition faculty and students cooperated with collegiate graphic design students to develop eight posters that featured …
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Examination of Head Start students' and teachers' attitudes and behaviors toward trying new foods as part of a social marketing campaign
… Intervention(s): Food Friends, a twelve-week social marketing campaign, was conducted by Head Start teachers during the Spring 2007, introducing children to novel foods with food puppets, nutrition-related activities and novel food tasting opportunities. Hypotheses related to the impact of …
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Sent to You by Someone Who Thinks You're Beautiful: The Effects of Regulatory Focus, Personal Involvement, and Collective Efficacy in a Social Marketing Campaign
… examined attitudes and behavioral responses to a social marketing campaign's video messages. Independent variables in the study were the regulatory framing of the campaign message, personal involvement, and collective efficacy. Results revealed main effects of both collective efficacy and personal …
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The Relationship Between Health Belief Model Constructs and Factors Influencing Cancer Self-Examinations in College Students
… than any other time in their lives. Finally, a social marketing campaign could be an easy intervention to reach the masses. A Social marketing campaign would be a beneficial way to raise awareness, educate students on cancer in college, and show the simple steps in performing self-examinations.
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Social Marketing Campaigns: A Public Health Tool in the Prevention of HIV/AIDS and Other Chronic Diseases
… and the following summary clearly defines a social marketing campaign, and also demonstrates its usefulness in engaging the target audience (particularly vulnerable populations) in beginning the steps towards behavior change that can help eliminate health disparities based on race, sexuality, …
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Informing public health policy and practice in populations with diverse needs
… Sydney and how I used this research to tailor a social marketing campaign on lung cancer awareness. The fourth project presents research I conducted with the Pacific Island community on barriers to immunisation, the outcomes of which were used to guide the implementation of catch-up immunisation …