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Showing 1 to 4 of 4 for “"Small tourism enterprises"”.

  1. An e-commerce framework for small tourism enterprises in developing countries

    … been sluggish. This is especially true amongst small enterprises, which play a major economic role in developing countries. In the context of developed countries a number of benefits have been linked with the use of the ICTs amongst large, medium, and small tourism enterprises (STEs). This …

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  2. Facebook Adoption by Australian Small Tourism Enterprises (STEs): Business Requirements and User Perceptions

    The findings of the research identified similarities in the way that both STEs and the users perceive Facebook as a marketing platform for the STE accommodation businesses. On the other hand, the research found significant limitations in the social media knowledge and skills STEs possessed, …

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  3. A conceptual model of performance for small motels: development and empirical testing

    The value of small firms to the economy is recognised globally (Storey, 2003). In Australia small firms encompass 97 percent of all private sector businesses. Of particular interest to this research is the tourism industry, which is currently experiencing substantial turbulence. The tourism

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