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Showing 1 to 1 of 1 for “"Shiseido"”.
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Imperial designs: fashion, cosmetics, and cultural identity in Japan, 1931-1943
… the same time, I introduce the figures of Miss Shiseido—an innovative marketing campaign by Japan’s leading maker of luxury cosmetics—and Tanaka Chiyo—Japan’s first fashion designer—to show how the materiality of fashion and cosmetics enabled individual women to act as subjects with the capacity …