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Showing 1 to 1 of 1 for “"Seller driven marketing model"”.
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Systemic barriers to a future transformation of the building industry from a buyer controlled to a seller driven industry: an analysis of key systemic variables in the building industry, such as 'procurement model', 'buyer perception', 'production mode',
… barriers to the industry's transformation to a seller driven industry, in the context of a widespread neglect of the need for industrialisation (a problem addressed by relatively little literature) with the building remaining a manual, craft based industry, based on the old building process and …