Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 14 of 14 for “"Sales channels"”.
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Selektion der B2B-Absatzkanäle für erklärungsbedürftige technische Produkte in der deutschen Metall- und Elektroindustrie: Eine empirische Untersuchung
… of a technical product on the choice of sales channel in business-to-business (B2B) relationships for the German metal and electrical industry. A critical review of the literature on B2B sales channels shows that the need for explanation of technical products has not yet been taken into …
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Challenges for internationalization models : the case of e-commerce ventures' informal internationalization
… informal exports and then either formalize these sales channels, either focus only on the US market. The probability of informal exports declines when firm size increases. These results challenge internationalization models and call for a revision of them to include informal exports.
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Estudio de prefactibilidad para la instalación de una planta productora de bebidas a base de camu camu (Myrciaria dubia), valeriana (Valeriana officinalis), manzanilla (Chamomilla recutita) y stevia (Stevia rebaudiana)
… results of the survey were used to define the sales channels, which are supermarkets and health stores that would assume the role of our direct consumers. Likewise, it was established that the product will be distributed in packs of 10 plastic containers of 355 milliliters; the final consumers …
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Management of intermediated channels for high technology firms : achieving success in a dynamic and rapidly changing marketplace
… is the effective utilization of intermediated sales channels. As product development cycles shorten, there can be a scenario where the rate of product and solutions development and introduction to the market out-pace the manufacturer's ability to sell, service, and support the new products and …
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Three essays on digital and non-digital transformations in business-to-business markets
… a deep dive into digital transformations of sales processes. By making use of two rich sets of qualitative interview material from supplier and buyer firms, I identify the challenges resulting for B2B salespeople from the introduction of digital sales channels into personal selling. Moreover, …
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Cross-channel predictive analytics for retail distribution decisions
… at Zara currently considers historical sales of products modified by expert knowledge inputs in an algorithm developed to calculate the shipment required to meet demand for the next sales period. In 2010, the introduction of Zara.com provided customers an additional channel to complete …
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Estudio de prefactibilidad para la elaboración de suplemento alimenticio a base de yacón (Smallanthus sonchifolius)
… project. In addition, thanks to the results, the sales channels were defined, which are retail stores and direct sales. We also established that the product will be offered in 350-gram packages at a price of 30 soles (including taxes) to the final consumer in the first year. On the other hand, …
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Sistema de recomendación de prendas basado en reconocimiento corporal (SISCORP)
… Under this context, businesses whose main sales channel was in-person were forced to digitize as soon as possible, if they had not already done so, to survive in this highly competitive business world. Nowadays, it is essential for a startup or business to be present on various platforms …
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Entwicklung eines Modells zum Austausch von Marktwissen in internationalen Hersteller-Handels-Beziehungen im Rahmen des Wissensmanagements aus der Perspektive der österreichischen Maschinenbaubranche
… international trading partners. The choice of sales channels and organs is one of the most important sales strategy decisions a company can make. In the machinery industry, many manufacturers therefore work together with external sales partners in international sales. Initially, the thesis …
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Operations Strategy for Evolving Customer Profiles
… setup process. Recently, ResMed has entered sales channels outside of its conventional B2B, medical supplier-focused roots that move them a step closer to the end customer. These channels involve shipping products directly to customers on behalf of medical suppliers and retailers, and taking …
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The impact of horizontal mergers and acquisitions on supply chain management : the case of the industrial maintenance, repair and overhaul distribution sector
… steady project investment, gradual growth of sales, investment in R&D (research and development), etc. Another way, one that is much quicker and that can offer instantaneous growth, is through mergers with or acquisitions of (M&As) other businesses. If all goes well, M&A deals can reward …
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Publishing and marketing Lebanese children's books in the Arab world
… the crucial role played by book fairs as the key sales channels across the region. A series of surveys demonstrates the importance of picture books for advancing literacy and language capacity among elementary school children as well as creating a love of the Arabic language. The uniqueness of …
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Pricing And Assortment Problems Under Correlated Product Evaluations
… problem where a firm offers a product for sales through several distinct sales channels and the utility derived from purchasing the product in each channel depends on its price. In each sales channel, there are also competing products not under our firm's control which must be taken into …
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Proceso de implementación de plataforma e-commerce para la cadena de supermercados Delta
Plan expansión a través del desarrollo plataforma-canal virtual (ecommerce y e-mobile) de ventas para la cadena independiente de supermercados Delta con impacto en las zonas de influencia actual y ampliación en una segunda etapa a bodegas ocultas a otras localidades