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Showing 1 to 1 of 1 for “"Review credibility"”.
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The Effect of Zomato Online Reviews on Customers' Dining Intentions: The Moderating Role of Gender Difference
… and media-oriented, relying on online reviews to help them with decision-making before an actual purchase. They do this to avoid the risk of buying the wrong products and making poor choices. In the hospitality context, online restaurant recommendation applications such as Zomato and …