Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 20 of 69 for “"Quantitative content analysis"”.
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COURT DECISIONS REGARDING GOLF-RELATED INJURIES: A QUANTITATIVE CONTENT ANALYSIS AND BINARY LOGISTIC REGRESSION
… injury legal cases between 1930 and 2013 using quantitative content analysis. Among cases reviewed, male plaintiffs suffered more golf-related injuries as compared to female plaintiffs. An overwhelming majority of people injured by golf course accidents were adults. The top cause of golf-related …
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Crowdsourcing Cognitive Presence: A Quantitative Content Analysis of a K12 Educator MOOC Discussion Forum
… offer participants opportunities to engage with content and discussion forums similar to other online courses. Pedagogical components of MOOCs and the nature of learning are worth of examining due to issues involving scale, interaction and the role of the instructor (Ross, Sinclair, Know, Bayne & …
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A Girl's Choice: Third-wave Feminist Messages in Seventeen
This study employs a quantitative content analysis of the magazine Seventeen. Seventeen launched in 1944 and currently has a target audience of 17 to 22 year-old-girls, however, the median age of its readers is 16.5. Through a quantitative content analysis of the articles of every issue in the year …
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CONSTRUCTING THE WEST IN CHINESE MAGAZINE ADVERTISING: A CONTENT AND SEMIOTIC ANALYSIS
… in Chinese magazine advertising. It utilizes quantitative content analysis, facilitated by semiotic analysis to approach issues of race, gender and power reflected in the images of the West. Methodologically, this study sees quantitative content analysis and semiotics as two complementary …
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The portrayal of gender over time in Disney animated films
… Walt Disney Company's history. By conducting a quantitative content analysis of the nine highest grossing animated films each from a different decade of Disney's existence, data were obtained on the distribution of male and female characters in Disney's animated films and Disney's gender …
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Framing Income Inequality in the Media: Is There a Liberal or Neoliberal Bias?
This study is a quantitative content analysis that analyzes how The New York Times framed income inequality between 2006 and 2010. A thorough review of the literature regarding rising income inequality in the United States, media theory, framing, bias, cultural hegemony, liberal and neoliberal …
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Men As Fathers: A Content Analysis of Father's Day Advertisements
… 2010). This thesis examines, through qualitative content analysis, the portrayal of fathers within the media through the use of Father’s Day advertisements. The Father’s Day advertisements were predicted to adhere to the typical masculine gender role. These predictions included that the …
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Irish Times coverage of Irish relief and development nongovernmental organisations, legitimacy and accountability, 1994-2009: analysis and implications for the role of nongovernmental organisations
… 1994 and 2009. This research was based on a quantitative content analysis of 215 Irish Times articles and the results were analysed using statistical methods. Key findings of the research included that NGO accountability received significantly more coverage than NGO legitimacy, …
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Challenging Universality: gender portrayals in television commercials in South Africa and Germany
… commercials in South Africa and Germany. Quantitative content analysis is commonly used in cross-cultural advertising research, often relying on codebooks developed in one cultural context and applied universally. Guided by a decolonial perspective, this research aimed to challenge these …
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Agenda setting, Framing and government's Influence on Tobacco-related News Coverage in China's People's Daily
… tobacco-related policies. Methods include quantitative content analysis of news published online.
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Impact of Integrated Marketing Communications: from the lens of public relations educators and scholars
… education the researcher conducted a formal quantitative content analysis of the curricula of 13 graduate programs in public relations to determine if other marketing elements such as direct marketing, advertising and sales promotion are included in the coursework. In addition, the researcher …
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Framing theory and operation Iraqi freedom: an analysis of news frames and the 2003 conflict in Iraq
… (Entman, 1993) is the theoretical basis, and quantitative content analysis is the methodology. The general research question is this: How and to what extent did coverage of Operation Iraqi Freedom in the New York Times, London Times and Toronto Star parallel the military and political agendas …
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Framing Minimum Wage Policy by the Democratic Presidential Administrations: Strategies and Ideologies
… However, few studies have used framing analysis to investigate the issue of minimum wage. This exploratory quantitative content analysis coded 45 variables in 236 lengthy press documents spanning 84 years of Democratic presidential administrations. More specifically, this study explored …
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Word Problem Solving Tasks in Third-Grade Mathematics Textbooks: How Well Do they Align with Effective Teaching Practices?
… and activities. In this study, I conducted a quantitative content analysis to examine the incorporation of five effective teaching practice (clear goals, reasoning and problem solving, visual representations, discourse and conceptual understanding, and strategy instruction) in word-problem …
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News Or Speculation? A Comparative Content Analysis Of Headlines And The Prevalence Of Speculative Language In Corporate And Independently Owned Newspapers
… speech and as such its presence in press content defies the journalist principle of objectivity. The analysis sought to identify two newspaper's use of speculative language within headlines in the news sections. Two other variables considered were article placement, and the ownership …
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Framing of immigrants and refugees : a content analysis of mainstream and partisan news coverage of immigration
This study examined the content that shaped people's perspective about Muslim immigration during the 2016 U.S. presidential election. A quantitative content analysis was performed to identify the primary and secondary frames in the sample of content and to identify if the members of the …
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Black hair politics : the representation of African women on True Love magazine front covers and hair advertisements
… Africa in particular. To address this gap, I use quantitative content and visual semiotic analysis to examine selected examples of South African True Love magazine?s front-page covers and hair advertisements and how these represent black African women. Paying particular attention to hair, this …
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Käykö armo oikeudesta Suomen evankelis-luterilaisessa kirkossa? Valtio-oikeuden ja kirkko-oikeuden suhde mediassa vuonna 2020
… Sarajärvi) sekä Analyzing Media Messages: Using Quantitative Content Analysis in Research (Riff, Lacy & Fico). Lisäksi tutkielmassa hyödynnetään useita eri medialähteitä, kuten erinäisten työryhmien lausuntoja, temaattisia blogi- ja uutissivustoja sekä kirkko-oikeudellista kirjallisuutta. …
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FROM "INDEXING" OFFICIALS TO "INDEXING" THE PUBLIC: KUWAITI NEWSPAPERS AGENDA BUILDING, NEWS INDEXING AND TWITTER USE IN KARAMAT WATAN PROTESTS, 2012
… used a mixed method approach, comprising the quantitative content analysis of Kuwaiti newspapers and qualitative in-depth interviews with Kuwaiti journalists. The content analysis results show that Kuwaiti newspapers indexed more public views than official views in their coverage of the …
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The rise of the 'Instagram economy' phenomenon in a South African context : An exploration of how conspicuous consumption on Instagram contributes to brand value creation
… a case study of a brand Instagram account, a quantitative content analysis of Instagram influencers' brand sponsored posts and lastly a closed, fixed response consumer questionnaire which prospective respondents could voluntarily participate in. This research identified that in order to …
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