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Showing 1 to 2 of 2 for “"Public relations Cross-cultural studies"”.
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Perceptions of public relations among Chinese and American college students : a comparative analysis
<p>People throughout history have judged Public Relations critically. So, today, it is essential for PR professionals to know how the field is perceived. This research examines how college students in America and China perceive public relations. Four research questions were proposed to understand …
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Culture and crisis communication : the use of intercultural communication in public relations crisis management planning
… Four of the interview subjects were established public relations professionals with experience in both countries, and one subject is a professor of intercultural communications in Japan. All interviews were transcribed and approved by the interview subjects before being analyzed and catalogued …