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Showing 1 to 1 of 1 for “"Pricing value"”.

  1. Conceptualizing of value offerings from a customer perspective. Understanding the elements of value and their relationship with customer satisfaction

    … performance and specifically in the process of value offering and the relationship with customers. The company has recently faced the challenges of a loss of market share and competitive advantage. The aim of this study is to provide a validated value offering constructs for the company. That …

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