Global ETD Search
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Showing 1 to 3 of 3 for “"Preisdifferenzierung"”.
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Versioning durch Flexible Produkte
… von Flexiblen Produkten als Instrument der Preisdifferenzierung umfassend zu untersuchen. Dabei werden insbesondere die wissenschaftliche Abgrenzung von Flexiblen Produkten und Einordnung in die Preisdifferenzierung, sowie die Untersuchung der Ausgestaltungs- und …
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Ein Modell zur Mikrosimulation des Spothandels von Strom auf der Basis eines Multi-Agenten-Systems
The liberalization of electricity markets in Europe has led to a substantial change in the structure of the electricity sector. Over capacity and competition caused a new strategic orientation of electric utilities. With increasing liquidity of short-term markets spot trading of electricity is of …
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Structural changes in online retailing and the marketing mix
The online retail environment is expanding, enhancing the possibilities for customers to shop online. On the one hand, a proliferation of online channels establishes a multichannel online retailing landscape, which offers customers more alternatives in terms of where to shop online. On the other …