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Showing 1 to 1 of 1 for “"Political television advertisements"”.
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Deconstructing political myths in television advertisements of major South African political parties during elections campaign : a critical discourse analysis study
This study argues that political television advertisements possess underlying political myths. These political myths are narratives that use different discursive practices such as verbal and visual texts to construct political narratives that either legitimise and/or delegitimise a particular …