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Showing 1 to 1 of 1 for “"Pharmaceutical ethics; Pharmaceutical industry--Public relations"”.
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Ethical pharmaceuticals? a deeper look at the ethics in pharmaceutical public relations
<p>This study takes a deeper look inside the ethics of pharmaceutical Public Relations within marketing campaigns. More specifically, the researcher performed case studies on the ethically questionable marketing campaigns of Fen-phen and Vioxx and compared that data with data collected from focus …