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Showing 1 to 2 of 2 for “"Nonprofit organizations--Public relations"”.
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An analysis of basic public relations needs of non-profit associations
… purpose of this study was to analyze the basic public relations needs of nonprofit associations, tiered according to association structure.</p> <p>A sample of 100 non-profit association executive directors, obtained from the International Association of Association Management Companies (IAAMC), …
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The role of public relations strategies and tactics in building symmetric donor relationships
This study researched relationships between nonprofit organizations and their donors. The researcher looked into the different public relations strategies and tactics that nonprofits use to build and maintain relationships with their donors, and then examined the effectiveness of those strategies …