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Showing 1 to 1 of 1 for “"Native American; Tribal Design"”.
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Measuring Economic Value of Native American Cultural Designs within the Tribal Gift Box Market and Tribal Forest Certification
Many companies use Native American names, image and art designs in order to market their products, even though some of them have no affiliation with Native American tribes. This suggests Native American image and design provide a set of values for certain consumers. The purpose of this study is to …