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The New Halal: Islamic Ethical Consumerism in the UK, Germany, and Egypt. A Social Movement Framing Approach

Shash, Maha HanyUniversity of Cambridge2019

… of Islamic consumer campaigns aimed at changing Muslim consumer behaviour, and integrating them into European societies. It draws upon the ‘framing perspective’ within social movement theory to analyse how Islamic campaigners promote the values of environmentalism, animal welfare, and fair trade …

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