Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 20 of 22 for “"Multimodal Discourse"”.
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A multimodal discourse analysis of Saudi Arabic television commercials
Access to abstract permanently restricted to Ball State community only
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A Multimodal Discourse Analysis of Student Explanations in Content and Language Integrated Learning
… yielded valuable insights into CLIL classroom discourse. However, there is a paucity of studies that examined the development of student discourse in CLIL settings because most of existing CLIL research draws on large-scale corpus data and cross-sectional data. Thus, I investigated the …
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A Triangulated Accounting of Top Notch 2: Negotiating Ideologies in the Multimodal Discourse of an EFL Textbook in Korean University Classrooms
… contexts, none yield a comprehensive look at the multimodal discourse in a specific EFL textbook or correlate how that content is negotiated, consumed and valued by consumers in a comparable fashion. Informed by frameworks rooted in critical applied linguistics, discourse analysis, critical …
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From one Place to an 'Other": Meanings, Ideologies, Identities, and Representations on the Covers of Japanese Self-Help Translations
… and Canada. This study uses a novel approach to Multimodal Discourse Analysis specific to cross-cultural self-help book covers based on John Bateman’s GeM model. My results indicate that elements on the covers create disparate meanings between the original Japanese version and the English …
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Cooperating teachers' lived expectations in student teaching; a critical phenomenologicale exploration of identity infusing arts-based research
… post-intentional phenomenology, Gunther Kress's multimodal discourse analysis, Norman Fairclough's critical discourse analysis, and critical arts-based research in the style of Postcolonial activist artist, Jean Michel Basquiat. The result becomes multimodal critical discourse analysis- visual …
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Sense of Style: constructing identity and managing impressions on Lookbook.nu
… portray identities on the site, semiology and multimodal discourse analysis were employed. It is important to keep in mind that while the media content in this thesis is as current as possible and while a great deal of content still exists on Lookbook, the platform is continuously evolving with …
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Social Media Campaign Strategies: A Case Study of Political Issue Framing by 2024 Presidential Candidates in Ghana
… Using framing theory (Entman, 1993) and digital multimodal discourse analysis (Stewart et al., 2023; Keshavarzian & Stewart, 2025) as the conceptual and methodological frameworks, the study examines content on X (formerly Twitter), Facebook, and Instagram, with a focus on issues related to the …
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An exploration of how a drama-based pedagogy can promote understanding of chemical concepts in 11-15 year old science students
… learning in secondary students, by promoting discourse and by conveying concept features through a range of sensations. The field is as yet under-theorised, consisting of single case designs and unreplicated methodologies. This multiple case study focused upon an intervention design based on a …
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Voices of the War in Donbas: Exploring Identities in the Affected Communities Through the Prism of War Songs
… People’s Republics. Songs are examined using multimodal discourse analysis, with both their visual and musical elements considered, but with a special emphasis placed on the song lyrics. In the thesis, I begin with examining the songs at the level of ‘syntax’ – paying particular attention to …
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Multimodal representation and translation of the official UK tourism website into Chinese
This thesis investigates the online multimodal representation of tourism destinations, and examines how these representations are communicated in a different locale through translation and localisation processes. It takes the official UK tourism website VisitBritain as a case study. Visual and …
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Principals’ communication style and parents’ involvement in school
… the fieldwork. Data were analysed using multimodal discourse analysis based on the conceptual definitions and empirical indicators of communicative style adapted from Brandt (1979) and Norton (1978; 1983). Analysis of verbal, non-verbal and para-verbal observations and interview data …
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Shaping a “Glocal” Premier League in Distinct Markets: Localisation and Hybridisation
… these mechanisms. It collects social media discourses and uses multimodal discourse analysis to concretise the mechanisms of EPL glocalisation. This dissertation argues that EPL clubs use social media localisation strategies through virtuality, products and values to cater to local market …
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Dynamics of identity and space in higher education: an institutional ethnographic case study of a transforming university
… and surveys with students; the collection of multimodal data in which space is documented; campus observations; and semi-structured interviews with staff and policymakers. The first analysis chapter involves a multimodal discourse analysis of the identity discourses produced for the Jameson …
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A multimodal perspective on modality in the English language classroom
… grammar discuss how modal forms function in discourse to realise interpersonal relations. Moving my research to the English language classroom I collect ethnographic classroom data and using social semiotic multimodality as an analytical framework I explore learner interaction to uncover the …
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Together… Alone in the Digital Terrain: Experiences of Interculturality in English as a Lingua Franca Virtual Exchange Among University Students in Canada and Jordan
… Mackey, 2022), and observations of participants’ multimodal interactions and artifacts. Interpretive thematic analysis (Clarke et al., 2015) and multimodal discourse analysis (Kress, 2010) were used for within- and cross-case analysis. Findings show that students’ IC strategies were co-constructed …
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‘Looking locally to understand transculturally’: A heritage and placemaking approach to the linguistic/semiotic landscapes of Cornish heritage in Mexico
… the landscapes of Hidalgo. Secondly, it examines discourses ‘around’ the landscape – that is, how broader local Cornish heritage is perceived by local communities. In operationalising an ethnographic approach, methods include photography and concomitant multimodal discourse analysis, …
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Children's discourse and software use in a Western Cape primary school
Children's discourse and software use were studied during computer lab sessions in a primary school in Athlone, South Africa. Conversation analysis and multimodal discourse analysis are used to study variations in children's discourse as they used email, a search engine and numeracy software . The …
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From literary text to digital story: an innovative approach to teaching Italian as a foreign language and an analysis of its impact on the manifestation of students’ expressive potential
… of a literary text and the creation of a multimodal composition can help students generate communicative artefacts that simultaneously adhere to the stylistic features of a specific genre and respond to personal expressive intentions. The purpose of the project is twofold. On the one hand, …
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Examining Dynamics of Student Disciplinary Engagement in Science
… analytical tool used throughout this study was multimodal discourse analysis that allowed for a focus both on the verbal and non-verbal cues to make inferences about the conceptual, epistemological, social, and affective engagement of students in small groups. In the first investigation, we …
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