Global ETD Search
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Showing 1 to 1 of 1 for “"Mobile phone attachment"”.
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Exploring Intention to Adopt Mobile Tv Services In the U.S.: Toward A New Model With Cognitive-Based and Emotional-Based Constructs
<p>This study focuses on U.S. mobile phone users’ intention to utilize mobile TV services. Existing theories and models in the field of information technology and communications were applied to predict users’ intentions to employ mobile TV service. The constructs used in the research model were …