Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 20 of 22 for “"Media Richness"”.
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Mixed Media Richness and Computer-Mediated Communications
Mixed richness communications occur when a participant in a conversation receives a different media or combination of media than they transmit. Mixed richness communications occur in the workplace when technical, physiological or practical limitations prevent the use of the same media on both ends …
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The effects of media richness on communication competency ratings in an organization
<p>This study investigated how a medium's richness, the type of organizational communication message, and organizational level of the respondent affected two dimensions of communication competence: appropriateness and effectiveness. In total, 93 employees of a single organization responded to a …
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A RE-EXAMINATION OF MEDIA RICHNESS THEORY : REALIZING RICH COMMUNICATION IN A LEAN COMPUTER-MEDIATED COMMUNICATION MEDIUM
Media choice and use are an important research issue in communication research literature. It has become even more important when the modern computer technology provides more choices and uses of new media to organizations, such as GSS, e-mail, and computer teleconferencing (all of which can be …
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Face-to-face communication versus memo communication to announce mergers and acquisitions the importance of media richness
The purpose of this study was to examine the current research on mergers and acquisitions which includes organizational factors, such as communication processes, and their impact on employee reactions. The current study addresses this issue through a simulated M&A announcement laboratory experiment …
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Face-to-face communication versus memo communication to announce mergers and acquisitions the importance of media richness
The purpose of this study was to examine the current research on mergers and acquisitions which includes organizational factors, such as communication processes, and their impact on employee reactions. The current study addresses this issue through a simulated M&A announcement laboratory experiment …
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Electronic communication and manager's media choice : a structural equation modelling from rational and social perspectives
This exploratory study examines the communication media choice of managers. Despite a substantial body of theories on media choice, inadequacies are apparent in the literature particularly in relation to modem communication technologies. A field study approach was adopted to explore some of these …
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A Comparison of Communication Motives of On-Site and Off-Site Students in Videoconference-Based Courses
… between on-site and off-site students, Media richness theory was used, foundationally, to explain differences between mediated and face-to-face communication and other theories such as uncertainty reduction theory were used in conjunction with media richness theory to predict specific …
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The Effects of Knowledge Transfer On Complex Problem Representation and Judgment in Auditing
… of the task. Because auditors commonly will immediately refer to audit programs in the current year documentation in the electronic audit file to gain an understanding of the task, maximizing the knowledge transfer within the electronic audit file is critical to increasing auditor judgment …
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Three Essays on the influence of company Facebook and traditional channel activities on recruitment success
The appearance of web and online media has created a substantial change in the manner by which employers and applicants interact. The development of web 1.0 applications with one-way communication and the advancement of web 2.0 technologies with interactive components have extended the spectrum of …
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A mixed methods study on choice of media influence on construction industry communication
… focuses on the use of different communication media for solving problems in the construction industry. The focus of this research is on design-problems containing spatial information and are informally reported between site supervision and design professionals. Due to the fragmented nature of …
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The use of mobile devices for learning in post-primary education and at university: student attitudes and perceptions
… variables Perceived Resources and Perceived Media Richness. In Phase I post-primary student attitudes (n = 579) have been derived from a quantitative data collection method: a closed survey of upper-sixth level students followed by qualitative data collection through focus group …
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Public Relations Practitioners Use of Social Media in Kuwait Organisations: Alternative Public Relations Model in Kuwait
… are among those that have been using digital media in order to achieve their communication goals. Focusing on social media, this research critically compares the use social media adopted by the public relations practitioners in Kuwaiti public institutions and private commercial institutions. …
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The role of organization communication in the implementation of a business unit strategy
… Investigation of such communication with various media and the impact of such communication on knowledge of the strategy was examined in a field study. Questionnaires were administered to 1220 employees in fourteen plants of a major garment manufacturer. The survey questions addressed knowledge of …
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E-Coaching in Organizations: A Study of Features, Practices, and Determinants of Use
… advantage, compatibility, and familiarity over media richness, and they used technology-based tools to increase presence, humanize the experience, connect proteges to peers and resources, and track client progress. Many respondents felt that face-to-face contact was necessary for sensitive …
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The role of social media in HIV/AIDS communication: The relationship between perceived need and design utilities
This study aims to explore the role of social media in HIV/AIDS communication, by investigating the relationship between perceived need utilities of social media and the design utilities of the communication channel. Following the media richness theory (MRT) and channel expansion theory (CET), a …
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Leader-Employee Interaction In The Virtual Workspace: The Effect Of Perceived Leadership Communication Quality Across Channels On Employees' Engagement Levels
… of Social Exchange Theory (Homans, 1958) and Media Richness Theory (Daft & Lengel, 1984). The study hypothesised that greater perceived LCQ, through the use of richer channels, would increase EE among employees in the virtual workspace. A descriptive, cross-sectional, quantitative research …
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Social Media, Personality, and Leadership as Predictors of Job Performance
… study incorporating features derived from social media, personality, leadership, traditional selection methodology, and objective measures of employee performance to build an empirical foundation for future research. To date, limited research has embarked upon an in-depth examination of the …
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An evaluation of the impact of event attendance on perceptions of the host organisation’s reputation: a university case study
… of that organisation’s reputation. The Media Richness Theory suggests a hierarchy to this communication, with face-to-face communication recognised to be of increasing importance due to its ‘rich’ nature. Consequently, the use of events as a strategic communication tool for marketing and …
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Use of and information seeking behaviors on Facebook among Illinois farmers and farm families
… have a higher propensity to use this social media platform. Those with little experience with it are likely to eschew Facebook use. These results provide evidence that the UTAUT items the present study added to the original proposition—perceived media richness and perceived personal …
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Microcelebrity Practices: A Cross-Platform Study Through a Richness Framework
<p>Social media have introduced a contemporary shift from broadcast to participatory media, which has brought about major changes to the celebrity management model. It is now common for celebrities to bypass traditional mass media and take control over their promotional discourse through the …
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