Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 20 of 66 for “"Marketing plan"”.
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Marketing Plan for Columbus State University
<p>Marketing is an important tool for capturing customers and sales in business, and it’s equally as important to an institution like Columbus State University (CSU) aiming to capture student customers. The development of a marketing plan through extensive research and planning will contribute to …
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Marketing Plan AI-Powered Toothbrush “AI Care”
… to save money and time by not having to plan numerous check-ups within a year with their dental practitioner. (Planet DDS, 2023) This Final Master Thesis aims to develop a marketing plan for a new toothbrush that incorporates advanced AI technology. The toothbrush is designed for both …
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A Social Marketing Plan for the Children's Safety Center
… Arkansas. This thesis project includes a social marketing plan that aims to increase the overall awareness of the CSC and its new prevention programs used to decrease the number of child abuse victims in Northwest Arkansas. The social marketing plan also aims to create behavioral changes that …
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Social media marketing plan y rebranding de la marca Deli Berry
… trabajo tiene como objetivo principal generar un plan de marketing óptimo para la marca Deli Berry y hacer un trabajo de rebranding para la misma, considerando estrategias de marketing para obtener un buen resultado respecto al Brand Awareness. Para ello se ha llevado a cabo la elaboración y …
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A Social Marketing Plan for the Lester C. Howick Animal Shelter
… This thesis offers Howick a comprehensive Social marketing plan. The goal of the animal shelter is to increase the total number of cats and dogs adopted, increase the total amount of donations, and increase the number of volunteers helping at the facility and various events. In order to accomplish …
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A Customer-Centered, Strategic Marketing Plan and Advertising Campaign For Audiologists in the Plains States
… becoming more educated and modifed health care plans provide more choices than previously. Audiologists began dispensing hearing aids only 20 years ago and by 1994 increased their market share of hearing aid fittings to 49.3%, with a greater market share in the future. Current training prepares …
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Social Networking in Collegiate Public Relations
… procedures. The project includes a manual and marketing plan that will be implemented by the author of the project at his employer, Georgia Perimeter College.
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Factors Influencing Consumer Choices in Graduate Nursing Education at Andrews University
… and colleges are increasingly interested in marketing strategies in order to improve enrollment. Nursing programs have likewise become more conscious of the need to be more market-oriented. Knowing the factors that influence consumer choices in higher education can enhance marketing …
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A Model for Marketing Agricultural Programs [in] Private Colleges and Universities
… agriculture industry. Although the principles of marketing have been applied to higher education, little has been written about the marketing of agriculture programs in a liberal arts institution.</p> <p>Method. Information about marketing educational programs was reviewed in the literature and …
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Do diagnóstico ao plano de marketing na biblioteca da faculdade IESP/ FATEC - PB: um estudo sobre infraestrutura e recursos humanos
… For that, it is presented the importance of a marketing plan as a management guide to the Library. Marketing is approached as a management philosophy, which is compromised with the client. It is commented about how marketing could help the librarian professional in improving his image before …
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Tools and Techniques for Managing Risk for Virginia Grain and Oilseed Producers
… important benchmarks in the development of a marketing strategy are the variable and fixed costs of production. Every farmer has costs of production that are unique to their particular farm. Accurately identifying the costs of production or break even costs for the various crop enterprises is …
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Addressing Inefficiencies and Reflecting the Desires of Low-Income Housing Stakeholders: Recommendations to the Department of Housing and Urban Development to Deploy a Simplified, Developer-Driven Affirmative Fair Housing Marketing Plan Filing Process, as well as Review Proposals for Adaptive Policy Mechanisms
The Affirmative Fair Housing Marketing Plan (AFHMP) is a set of regulations passed by the U.S. Department of Housing and Urban Development (HUD) to govern the sharing of information about applications for low-income rental housing in accordance to the Fair Housing Act. Collaborators of this work at …
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Marketing of electronic resources as a tool for information service delivery and access at the University of Zululand
This study investigates the marketing of electronic resources as a tool for information delivery and access at the University of Zululand (UNIZULU). A high degree of adaptable, well designed marketing ethos in the way the UNIZULU library delivers its e-resources offerings is examined. In that …
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Marketing the joint Naval Postgraduate School of Business and Public Policy and University of Maryland, Robert H. Smith School of Business, defense focused Masters in Business Administration to active duty military officers
… and consideration of product life cycle; this marketing plan establishes an overarching marketing strategy for the JMBA. The strategy includes a product mission, marketing objectives, positioning, communication channels, the JMBA message and a description of managing the JMBA marketing process.
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Increasing attendance of EWU students at Cheney Mayfest: does social medial play a role?
… what Cheney Mayfest is and have not seen any marketing for the event. Understanding the different motivations and barriers for why they do not attend could help find a way to enhance the attendance of EWU students at Mayfest. This thesis seeks to identify why there is a low attendance of EWU …
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An investigation of consumers’ decision processes and styles
… The information obtained was used to develop a marketing plan.
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Marketing plans for convention and visitors bureaus: a content analysis
… of this study was to identify convention sales marketing and public relations trends by conducting a content analysis of the tactics in CVB convention marketing plans. By identifying both the common and unique public relations elements in marketing plans, CVBs can draw a relationship between …
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