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Showing 1 to 2 of 2 for “"Live streaming e-commerce"”.
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An analysis of digital marketing strategy in the era of social media in China
… digital marketing strategies: content marketing, live streaming e-commerce, and trust fission. As a marketing method that has existed since the paper media era, content marketing has been given new meanings in the social media era. In Chapter 2, this article goes back to the history of content …