Global ETD Search
Search theses and dissertations gathered from participating repositories worldwide. Every result links back to the library that holds it. No account is needed.
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Showing 1 to 8 of 8 for “"Limited capacity model"”.
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Hostile-Diabetic Men: An Examination of Peripheral Glucose and QEEG Magnitudes Subsequent to Lateralized Fluency-Stressors
Using the Limited Capacity Model of hostility (Walters & Harrison, 2006; Williamson & Harrison, 2005; Williamson, Harrison, & Walters, 2007) as a guide, the stress response of individuals with a variable and dysregulated fuel supply to their brain (diabetes) was examined subsequent to lateralized …
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Making Memories in 140 Characters or Less: Testing the Effectiveness of CSR Messages Disseminated by Major League Baseball Teams via Twitter on Recognition and Recall
… teams. Using priming theory and Lang's (2000) Limited Capacity Model for Mediated Message Processing, this study tested the effects of priming and message sequencing on a persons' ability to recognize and recall these CSR messages. While no statistically significant relationships were found, …
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Choosing your own adventure : hyperlinks and their effects on memory
… affected those two aspects of memory. Lang's Limited Capacity Model for Mediated Message Processing (LC4MP) was used a basis for the hypotheses. This experiment also made hyperlink cuts analogous to television cuts as in Lang, Geiger, Strickwerda and Sumner (1993). Based on those two factors, …
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Shy or sociable : introversion/extraversion and message recall
Personality research has long been an area of interest in the study of consumer behavior. Currently, common practice is to segment prospective audiences by demographic variables (age, gender, and race) instead of psychographics (values, attitudes, personality). In this research, the author …
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Differences in processing of interactive infographics on different screen sizes and interface types
… within subjects. Guided by Lang's (2000, 2006) Limited Capacity Model of Motivated Mediated Message Processing, cognition was measured based on the participant's encoding and storage of the information presented in the graphic. Multiple choice and openended questions related to information …
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A laboratory investigation of stress-induced eating behaviour
… [bingeing] in response to stress - the limited capacity versus the 'escape' theory. Taken together, the results obtained from three experiments revealed only limited support for the limited capacity model. Some support was obtained for the 'escape' theory. These results were also …
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The effects of stereoscopic 3D technology: limited capacity, and a process-oriented model of spatial presence
… framework that consisted of the spatial presence model and limited capacity model for motivated mediated media processing (LC4MP). A mixed 2 (stereo 3D vs. 2D [within]) x 2 (high-pacing vs. low-pacing [within]) x 2 (high-skill vs. low-skill [between]) study was used and 57 participants were …
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The graphic side of fear: The effects of anti-tobacco graphic threat appeals
<p>Many public health organizations have proposed and implemented campaigns and policies involving graphic ads or warnings to deter individuals from smoking. The current study evaluated how high-cigarette dependent smokers evaluate these messages compared to low-cigarette dependent smokers using a …