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Showing 1 to 1 of 1 for “"Lauren, Ralph."”.
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The Changing Face of Ralph Lauren's Advertising: A New Lifestyle Image and Increased Nudity
… a brand's image. This study examines how Ralph Lauren's advertising images have changed from a country club lifestyle image to urban/hip. In addition, the study examines the increased use of nudity and sexual imagery in Lauren's advertising. The findings were obtained by content analyzing …