Global ETD Search
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Showing 1 to 1 of 1 for “"International Service Crisis"”.
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Hearts and Minds: Investigating the Effects of Country of Origin on Consumer Response to an International Service Crisis
… and emotional/affective influences, in an international services organisation crisis context. This is achieved via decomposing the COO construct into cognitive and affective (positive and negative) country and people image i.e. country image cognitive, country image affective positive, …