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Showing 1 to 1 of 1 for “"Integrated resort brand experience"”.
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A Hedonic and Eudaimonic Model of Customer Well-being through Integrated Resort Experiences
… remains unknown. This study discusses how integrated resort experiences lead customer well-being based on the positive activity model, self-determination theory, and well-being framework. Study 1 aims to explore the underlying structures of integrated resort customers’ needs satisfaction to …